Search


Marketing
Records relating to the marketing of Hopkinsons products via different mediums. These include product manuals destined for potential and existing customers, examples of the company's advertising. It also contains awards and medals achieved at trade exhibitions, a series of merchandise items, and the company's historical archive, including family trees, details of the 1924 Empire exhibition trip.
  • HOP/MK/1

    Hopkinsons Limited Product Catalogues Series

    1886-1980s
    This series is comprised of three sequences of catalogues: early catalogues; a main series general catalogues, produced with catalogue numbers by Hopkinsons; and smaller, more narrowly focussed brochure-style catalogues (with a second sequence of Hopkinsons catalogue numbers).
    View contents
  • HOP/MK/2

    Technical and instruction publications Series

    1978-1998
    View contents
  • HOP/MK/3

    Specimens of printed matter Item

    1922-1967
    A set of scrapbooks containing copies of publicity and printed matter material produced by the company. Illustrations are captioned and in some cases contain prices.
    The scrapbooks are dated:
    "Printed Matter Issued 1922-1931"
    "Centrifuge Equipment 1930-1932"
    "Specimens of Printed Matter 1932-1938"
    "Printed Material Proofs 1939-1955"
    "Miscellaneous Printed Material 1955-1967"

    Large format (A0 size landscape) poster (modern reproduction) of "60 Horse Balanced Horizontal Condensing Steam Engine Erected by Joseph Hopkinson at Britannia Mills in 1862"

    Two samples (cardboard) of enamel advertising signs for "Hopkinsons Patent Safety Boiler Mountings and Valves", 1920s.

    1979 and 1983 trade calendars, given to clients.
    View contents
  • HOP/MK/4

    Advertising Series

    1917-1988
    View contents
  • HOP/MK/5

    Company history and archives Series

    1880-2000s
    View contents
  • HOP/MK/6

    Hopkinsons Group interactive display table Item

    20th cent.
    View contents
  • HOP/MK/7

    Marketing departmental procedures Item

    1970s-1980s
    Various items relating to the establishment and functioning of the public relations department, marketing and publicity functions.
    Includes distribution lists, 1980s; proposal to establish public relations function, 1970s.

    Memorandum on the Hopkinsons Correspondence System, 1981.
    View contents
  • HOP/MK/8

    Publicity Department Photographic Index and Records Item

    1922-1929
    Large size visual index, classified by product but also including general views of the works. Photographic prints are captioned and mostly numbered and dated in line with the main photographic sequence in HOP/PR/1.
    Some photographs are missing, although captions remain.
    View contents
  • HOP/MK/9

    Photographs used by publicity and marketing department Item

    early 20th cent-late 20th cent
    Small box of glass slides with black and white photographs of Hopkinsons factory and equipment. nd [?early 20th century]

    Binder of black and white photographs of machinery, Hopkinsons products and factory employees at work, belonging to Publicity Manager G. Waterworth. nd [c1950]

    Assorted photographs showing
    - Hopkinsons' staff (including canteen workers and office and administrative staff, as well as engineering and technical staff)
    - Hopkinsons' products
    - Hopkinsons' stands at exhibitions and trade fairs.
    The above items are loose in folders.

    Binder with some captioned photographs of the works, plus other miscellaneous photographs.

    Most of the photographs are undated and uncaptioned.
    View contents
  • HOP/MK/10

    Hopkinsons Company merchandise Item

    20th cent.
    View contents